All funds raised by the not-for-profit organisation will be donated to the mother and baby charity, Baby Lifeline, helping to supply hospitals up and down the country with vital life-saving maternity equipment, as well as supporting training and education programmes for midwives, obstetricians and neo-natal experts.

MIDIRS Business Manager, Andy Fisher, who will also be taking part, commented, ‘In the midst of media attention relating to midwife shortages and the resulting impact on maternity care, we feel it is highly important to recognise and support the amazing work of midwives across the country in the face of these challenges, so Baby Lifeline was the perfect choice of recipient.’

Baby Lifeline is a charity that offers support for unborn babies, newborn babies and their mothers by providing additional funding to complement the NHS maternity services, helping to purchase technology to care for and monitor pregnant mothers and newborn babies, and supporting specialised education, training and research programmes.

This is very closely affiliated to MIDIRS own mission: ‘to be the leading international information resource relating to childbirth and infancy, disseminating this information as widely as possible to assist in the improvement of maternity care.’

Judy Ledger, Chief Executive at Baby Lifeline commented, ‘We were delighted when MIDIRS approached us about the race. It is always amazing when organisations and individuals go out of their way to help us raise funds, but with MIDIRS it is particularly pertinent due to the linkage in our organisational aims.’

|Quotes courtesy of Andy Fisher and Judy Ledger | Image: MIDIRS|

 
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